Rose Fam
Rosé Fam took root in 2019 with a clear perspective: pieces that feel lived-in but intentional. Every collection branches from a foundation of oversized, functional silhouettes. The brand is quiet when it needs to be, loud when it wants to be. It’s not about creating a trend; it’s about cultivating a rhythm, a way of putting things together that feels effortless but says everything.
What started as a seed in Riley's home in New York has taken root, spreading across the U.S. and into Europe. Rosé Fam is only just beginning to flourish; with goals that reach from the streets to the runway, from the physical to the digital. The garden is open, and there’s always room to grow.
WHERE TO FIND: SneakerCon
OpenWav
Flowers are for giving.
Rose Riley
[Row-zay ~ Rai - lee]
Artist | Designer | Entrepreneur
Sugar Hill Harlem recording artist, songwriter, producer, actor, and fashion designer Rosé Riley, grandson of esteemed Professor James Small, gained musical passion through Battle Rap. His career launched in 2018 with the single "Retail Therapy," followed by collaborations with Wyclef Jean and Jazzy Amra. Mentored by Wyclef Jean, Dave East, and Jazzy Amra, Rosé Riley developed a bold East Coast sound, showcased in his debut EP Rosé Season, featuring popular tracks like "Murder Mountain."
A recent music graduate, he continues to shape his narrative with singles like "Get Em Rose" and "Mary Jane." Founder of the Rosé Fam clothing brand, celebrating its 5th anniversary in 2025, Riley is releasing the single "ADDICT" and an upcoming project, Rosey Season 1.5.